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    8 Strype St, Spitalfields, London, E1 7LF. View the map
  • Who are we?

    A bit about us

    Why choose Swift Cycles

    We are on a mission to get London fitted up and riding out on some of the hottest bikes on the planet.

    Using the Retul bike fit system we can have your position optimised on your existing bike to minimise the risk of future injury and improve your efficiency - making your cycling more enjoyable.

    We also carry some of the coolest bikes out there at the minute, from the likes of Cannondale, Focus, Cervelo, Storck, Enigma and Scott. Whether its for commuting, sportives, racing or just fun, one of the team can help guide, and fit you, to the best bike to meet your needs!

    As featured in The Guardian - Get Retul fitted like a pro!


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    London's Road Bike Specialists
    8 Strype St, Spitalfields, London E1 7LF   |   mail@swiftcycles.co.uk Need Help? Call us on 0207 377 0502 Call us 0207 377 0502Mon-Fri 10:00 - 19:00; Sat 10:00 - 16:00

    Performance matters - Rest, recovery and adaptation.

    Jon Reid | 30/03/2016 15:58:42

    Greetings readers! By the time you are once again perusing my monthly ramblings, it’ll officially be British Summer Time. Light(er) nights, tropical(ish) temperatures, and the race/sportive season will be well and truly upon us. Well, two out of three isn’t bad… This for many of you, I’m sure will mean ramping up both time spent on.... More

    Performance Matters – Paralysis of Analysis

    Jon Reid | 09/03/2016 10:11:51

    Greetings readers! Whilst out running on Hampstead Heath one wet and dreary Sunday morning, I spent some time thinking about how we as endurance athletes measure our progress and define improvement. This was an idea that my coach, Colin Norris of www.apbworks.com put into my head recently, and I’ve been giving it more and more thought… .... More

    Performance Matters Jan 2015

    Jon Reid | 29/01/2016 13:48:47

    Welcome to the Performance Matters section of the Swift Cycles journal! This is the place to find our musings on all things training, racing and performance based, and where we share our thoughts on what’s hot (or not!) within the world of cycling and triathlon. Over the coming months, there’ll be plenty of.... More